As part of Axess commitment to providing comprehensive, integrated solutions for event organizers, Axess PAY MOBILE builds on the company’s established suite of products, including advanced access control gates, lead tracking systems, and web-based ticket sales. By enabling mobile payment for parking, Axess PAY MOBILE software enhances the customer journey, particularly in large-scale events such as trade fairs, where convenience and seamless experiences are essential.

“Axess has always been focused on simplifying and enhancing the event experience, both for organizers and attendees,” highlights Vincent Hofer, Head of Business Unit Fairs & Convention Centers at Axess AG. “With Axess PAY MOBILE, we are taking the customer journey to the next level by offering mobile payment for parking, further integrating all aspects of the event experience into one seamless solution.”

Optimizing operations: Axess Solutions at Messezentrum Salzburg

Axess has long been recognized for its holistic approach, serving as a one-stop provider for everything event organizers need—from ticketing and access control to lead tracking and now, mobile parking payments.

A notable example of a client benefiting from this comprehensive approach is Messezentrum Salzburg, which needs to calculate with high inflow and outflow traffic, due to the highway exit nearby. As the second largest exhibition center in Austria, a huge number of visitors is handled on 400 exhibition days per year. 3500 parking spaces are available for guests, exhibitors and suppliers.

“For a long time, we were looking for a partner who could map this complexity of people access and vehicles,” said Christian Wenninger, Director Fairs B2C at Messezentrum Salzburg. “Team Axess offers us all the features we need—we are very satisfied. The system works smoothly 24/7 and allows us to organize the operation ourselves.”

Convenient processing thanks to License Plate Recognition

After their visit, attendees can conveniently pay their parking fees using their mobile phone. By scanning the QR code on the parking information board, guests are directed to the Axess PAY MOBILE website. Here, they can enter their license plate number and pay the parking fee directly. Using license plate recognition, the parking management system identifies the vehicle and grants exit after the pending amount has been successfully paid — fast, contactless, and convenient.

One provider - complete event experience

With the introduction of Axess PAY MOBILE, the company continues demonstrating its commitment to enhancing the event experience with innovative, integrated solutions.

As the demand for streamlined operations and efficient event management grows, an alliance of this kind is a strategic choice: event organizers benefit from a unified solution that handles everything from access control, ticketing and parking payments, delivering a more convenient experience for attendees.